Enzo B.
Senior Director of Sales & Marketing @Castello di Velona Resort, Thermal SPA & Winery, a Virtuoso partner.
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WORK HISTORY
Senior Director of Sales & Marketing @Castello di Velona Resort, Thermal SPA & Winery, a Virtuoso partner.
Milan, IT
Overseeing the team of marketing, events, revenue and reservations. In charge of overall strategy, implementation, commercial results and repositioning and relunch of the property into the luxury segment. Direct reporting to the GM and President.
EDUCATION
24ORE Business School
Master in Marketing & Digital Communication, Marketing
Alma Mater Studiorum – Università di Bologna
Laurea, Economics
LMC London Meridian College
English Language Certification , Business English
IULM University
Master, Marketing & Hotel Management
Université Paris 13
Erasmus Project, Economia
Carlson Wagonlit Travel Institute
Master, Travel Management Master
SKILLS
ABOUT ENZO B.
The over 20 years of experience with a demonstrated history of working in Tourism and Corporate Services industries, with a Sales, Marketing and Business Development background gave me an extensive knowledge of all segment markets and market trends in Tourism and Corporate services scenery, both in B2B and B2C.Master degree in Economics from University of Bologna, and n° 2 master obtained : Marketing and Tourism Management from IULM Milan, and after 10 years, in Marketing and Digital Communication from the Business School24 in Milan.Skilled in Increasing sales, supplier management, service excellence and team engagement. Proficient in developing and implementing long and short term strategies throughout cross-functional teams to deliver on overall company goals and targets. A passionate leader who always puts people first. Specializations: Business Development; Sales & Account Management; P&L analisys; Budget; Marketing; Commercial Strategy and Analysis; Luxury, Mice, Tour Operator,Reporting, Analytics, Pricing and revenue strategies.
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