Enrico Incarnati
Director of Social Media | Mel Robbins | Brand-First Strategy for Multi-Platform Growth
- Role
- Director of Social Media at 143 Studios, LLC
- Location
- Dallas, TX, US
- LinkedIn followers
- 500 followers
About Enrico Incarnati
I’m the Director of Social Media for one of the most influential voices in personal…
Experience
Director of Social Media
Jul 2025 — Present
I lead social strategy and execution for one of the most influential personal brands in the world - overseeing content across Instagram, YouTube, TikTok, LinkedIn, and podcast platforms, reaching an audience of 30+ million.Since stepping into this role, I’ve- Grown Mel Robbins’ Instagram from 4M to 10M in under 12 months- Added 2M+ new subscribers to YouTube in less than a year- Scaled platform-specific strategies that drive engagement, sales, and massive reach- Led the social rollout for The Let Them Theory - including book launch, multi-city tour, and social press strategy- Managed press syndication with TIME, Oprah Daily, Khloé Kardashian, and other major media- Helped shape TikTok Shop for The Let Them Theory and YouTube Shop strategies to align with broader business goalsWhat I own- Creative direction for every platform- Cross-functional alignment with producers, project managers, and design- Data-driven decisions on what we post, when we post, and how it performs- End-to-end content flow - from post-mortems to listen-backs to final publishEvery asset we put out is platform-native, data-driven, and designed to scale.Every decision is intentional - driven by what’s best for the brand and built for growth.I don’t follow trends, I build them.
Education
DePaul University
None, Communication and Media Studies
2014 — 2017
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.