Em Richards

Co-founder @Silly Onion Ltd

GB

Silly Onion is for the wonderfully unique individuals who don’t quite fit the mainstream mould Our name comes from my gran, a wonderful little Welsh lady living in Cornwall, who nicknamed the Scillonian ship in Penzance the “Silly Onion”. She was well-known for her dry humour and her belief that everyone deserves to be respected as people, no matter who they are. That spirit of inclusivity runs through me, and in everything we do.We create products with personality; from sloganed T-shirts that let your authentic self speak, to quick-start diaries designed for the neurodiverse mind. Every design celebrates bumps, spikes, quirks, and all.Our mission is simple: build a brand that finally speaks to the people who are too often left out of the fashion and product conversation.As Co-Founder, I do what I love. dreaming up new products, shaping brand strategy, and turning ideas into something you can hold in your hands. I also get stuck into the practical side, from operations to SEO, creative testing and building a narrative that just feels like us.We’re building more than a store. Silly Onion is a space for those of us who rarely see ourselves reflected in the market, and I couldn’t be prouder of the vision we’re bringing to life. Website coming soon — follow for updates 🧅