Emoni Smith

About Emoni Smith

Hi, I\'m Em the Founder of EKS Consulting, LLC. I\'m a Social Media Strategist who fell into this role through my love for community building, authenticity, and solving real problems.My path into digital marketing was unconventional. I started in the legal industry, then education, and that\'s when I discovered my passion for digital strategy. I learned how to help people tell their stories and show up authentically, whether for fashion brands, nonprofits, or travel businesses. Those experiences taught me that every business has a narrative worth sharing.Today, I work with small business owners who don\'t have time for social media chaos. I see the same pattern repeatedly: inconsistency, posting then ghosting, momentum that dies after months. Everyone blames the algorithm, but let\'s be real, are you just repeating what you hear or is that just a convenient excuse?Here\'s the truth: most business owners lose focus early, overthink everything, and end up paralyzed. That\'s where I step in.I turn your content chaos into clarity. Through a free consultation, we review what\'s working and build a strategy that actually fits your life. Instagram Management, Done-For-You Reels Days, and 1:1 Strategy Power Hours were designed to ease your burden (spoiler: you don\'t need to post 5 times a day).Then there\'s Meta Ads that\'s where you dive into your customer\'s mindset and get strategic with your creative. You find them before they find you. GENIUS!My clients appreciate that I\'m hands-on and honest. I won\'t sugarcoat things because understanding your true potential matters. At the end of the day, this is your business, and you deserve to show up like the BOSS you are.

Experience

1. Social Media Strategist

   Eks Consulting Llc

   Jul 2020 — Present

   TARGET MARKETSHome Fragrance Brands | Interior Design Professionals | Real Estate Professionals | Small Business OwnersFounded and scaled social media consulting practice from informal startup to established agency serving multiple client segments.Developed proprietary VIP Reels Day framework resulting in high-volume, high-quality content production with consistent performance metrics.Built and executed Meta advertising campaigns achieving client revenue targets and conversion goalsRebranded and refined service offerings in 2025 to focus on high-impact home fragrance, interior design, and real estate markets.Maintained nonprofit partnership throughout business evolution, demonstrating commitment to community impact.Managed 2-3 concurrent client relationships while delivering consistent results and strategic guidance.Reel Views views per videoNon-Follower Engagement80% averageAd-Driven Client RevenueUp to Management Capacity2-3 concurrent clientsPrimary Service Output6-10 reels per client project

Education

• Southern Connecticut State University

  Bachelor of Arts (B.A.)

Skills

• Powerpoint
• Microsoft Excel
• Microsoft Powerpoint
• Teamwork
• Analysis
• Social Media
• Spanish
• Customer Service
• Microsoft Word
• Office Management
• Data Entry
• Interviews
• Legal Research
• Proofreading
• Event Planning
• Administrative Assistance
• Administrative Assistants
• Public Speaking
• Microsoft Office
• Leadership
• Research
• Community Outreach