Emme Strickland

About Emme Strickland

Social Media Manager | Digital Strategist | Content Enthusiast | Brand StorytellerHello and welcome to my LinkedIn profile! I\'m Emme, a seasoned social media manager with almost a decade of hands-on experience in the ever-evolving realm of digital marketing. About Me:With a passion for connecting brands with their audiences, I\'ve dedicated over 8 years of my career to mastering the art of crafting compelling narratives in the digital space. Over the years, I\'ve had the privilege of collaborating with diverse brands, both established giants and ambitious startups, helping them navigate the dynamic landscape of social media. Expertise:My journey in social media has been a thrilling ride, from the early days of platforms to the present era of algorithm-driven engagement. My expertise spans content strategy, community management, influencer collaborations, paid campaigns, and data analysis. I\'m a firm believer in harnessing data to uncover insights that drive meaningful engagement and conversions. Driving Results:Numbers tell stories, and I\'m proud to have consistently delivered results that go beyond expectations. From boosting engagement metrics by double digits to achieving remarkable conversion rates, I thrive on using my skills to make a tangible impact on a brand\'s online presence. Staying Ahead:In the ever-changing landscape of social media, staying ahead is not just an aspiration—it\'s a necessity. I\'m an avid learner, always exploring emerging trends, platforms, and technologies. This enables me to anticipate shifts and integrate innovative strategies that keep brands relevant and thriving. Let\'s Connect:I\'m here not only to share my experiences but also to connect, collaborate, and contribute to the broader digital community. Whether you\'re seeking advice, looking to optimize your social media approach, or simply want to exchange ideas, I\'m just a message away. Social Media Manager | Digital Strategist | Content Enthusiast | Brand Storyteller

Experience

1. Senior Social Media Marketing Manager

   Mvmt

   Aug 2015 — Present

   Developed and executed comprehensive social media strategies, resulting in a substantial increase in brand awareness and engagement across multiple platforms.• Managed and maintained various social media accounts, including Meta, Instagram, X, TikTok, Threads, and Pinterest, achieving a remarkable 4,900% growth in followers within a 3-year period.• Spearheaded the conception, execution, and leadership of innovative campaign ideas and initiatives, fostering strategic partnerships to amplify brand presence across social media platforms with a strong focus on partnerships and collaborations. • Created and curated compelling content that established a robust online presence and drove significant audience engagement. • Successfully conceptualized and managed innovative social media campaigns, resulting in a notable 14% increase in reach.• Monitored evolving social media trends and analyzed competitor activities to identify strategic opportunities for market leadership.• Effectively utilized social media management tools like Dash Hudson and Sprinklr to streamline content distribution, schedule posts, and analyze performance metrics.• Collaborated cross-functionally with marketing, design, and customer service teams to ensure consistent brand messaging and seamless coordination across all communication channels.• Conducted in-depth analysis of key performance metrics, generating regular reports to measure the effectiveness of social media efforts. Made data-driven adjustments to optimize strategy.• Championed brand storytelling across platforms, ensuring content alignment through data-driven insights and creative ingenuity.• Demonstrated exceptional online community engagement by promptly and professionally responding to comments, messages, and inquiries, thereby enhancing overall customer satisfaction.• Hired, trained, supervised new team hires on department processes and procedures, monitoring performance and growth.

Education

• Universidad Autonoma de Barcelona

  Business

  2015 — 2015

• San Diego State University

  Journalism Media Studies/Television Film and New Media

  2012 — 2016

Skills

• Marketing
• Leadership
• High Fives
• Time Management
• Marketing Communications
• Public Speaking
• Event Planning
• Brand Management
• Marketing Strategy
• Teamwork
• Event Management
• Social Networking
• Social Media Marketing
• Social Media
• Long Distance Running
• Customer Service
• Marketing Management
• Microsoft Office
• Microsoft Excel
• Powerpoint