Emma Rose Perrin
Communications @ Chicago Shakespeare | MFA in Theater Management from Yale School of Drama
- Role
- Associate Director of Communications at Chicago Shakespeare Theater
- Location
- Chicago, IL, US
- LinkedIn followers
- 500 followers
About Emma Rose Perrin
With eight years of experience in arts administration, I am a marketing and…
Experience
Associate Director of Communications
Aug 2022 — Present · Chicago, IL, US
Spearhead CST\'s public relations initiatives, enhancing media visibility and audience development-Maintain strong relationships with members of the press (local, national, and international)-Develop media strategy for CST\'s productions (12+ per year) and institutional storytelling-Pitch and facilitate coverage opportunities, including interview preparation with artists-Write press releases-Coordinate media attendance at CST productionsOversee the Theater\'s digital content, including photo and video capture for productions, programs, and events-Craft compelling storyboards for video content, including behind-the-scenes footage, artist interviews, and production montages-Manage logistics of photo and video shoots, requiring excellent cross-departmental communication-Edit content and route for necessary internal and external approvals, cultivating buy-in between multiple stakeholdersManage CST\'s social media presence across all online platforms (Instagram, Facebook, TikTok, LinkedIn, YouTube, BlueSky)-Increased CST\'s social media following by 50% since the start of my tenure, leading to more than 25 million views per year across platforms-Brainstorm and execute compelling social media campaigns for each production, with a mix of video, photo, audio, and text content-Cultivate engagement with social content creators and influencers, including the planning of CST\'s first influencer engagement events to foster early advocacy for productions, including artist conversations and behind-the-scenes accessEngage in outreach to secure additional earned visibilities and expand Chicago Shakespeare’s reach-Develop cross-promotional partnerships with cultural organizations, local businesses, and associations-Create asset toolkits and distribute promotional copy/imagery to partners-Establish new community partner relationships for each production to engage widest spectrum of new potential audience members.
Education
Ohio University
Bachelor of Science (B.S.)
2013 — 2017
Universitat Autònoma de Barcelona
Study Abroad
2015
Yale University
Master of Fine Arts - MFA
2018 — 2022
Skills
- Writing
- Editing
- Cultural Sensitivity
- Blogging
- Research
- Publicity
- Community Theatre
- Problem Solving
- Microsoft Office
- Powerpoint
- Leadership
- Public Speaking
- Press Releases
- Travel Blogging
- Performing Arts
- Maximizer
- Social Media
- Communication
- Enps
- Event Planning
- Wordpress
- Enthusiasm to Learn
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