Chukwuebuka Okogwu

WORK HISTORY

EDUCATION

ABOUT CHUKWUEBUKA OKOGWU

As an experienced performance marketer with a proven track record in driving significant business growth, I am passionate about leveraging data-driven strategies to optimize digital marketing efforts. My expertise spans across various verticals, including Financial, SaaS, Employment, Entertainment, Non-Profit, Education, Automobile, Ecommerce/Retail, Home Improvement, B2B Information Tech & Telco, and B2C Telco. Throughout my career, I have managed multi-million dollar ad spends across platforms such as Google, Meta (Facebook & Instagram), TikTok, Snapchat, and more. My expertise includes developing and executing comprehensive search and social campaign strategies, conducting in-depth keyword research, ad copywriting, A/B testing, conversion tracking, and providing detailed insights and reporting. In addition to hands-on campaign management, I have trained cross-functional teams and developed internal resources to foster knowledge sharing and continuous improvement within organizations. My ability to problem-solve and translate complex data into actionable insights has been instrumental in supporting client retention and driving account expansion. I am dedicated to continuous learning and staying at the forefront of digital marketing trends. I have a few super-powers I constantly lean on: 1. Curiosity 2. Encouragement 3. Empathy 4. Hardwork 5. Collaboration 6. Positivity 7. Can Do Mindset Happy to connect with fellow marketers, industry professionals, and business leaders to share insights, collaborate, and explore new ideas.