Emmalee B.
Social Media Marketing | Media Buyer
- Role
- Officer, Marketing Specialist Sr at PNC
- Location
- Pittsburgh, PA, US
- LinkedIn followers
- 500 followers
About Emmalee B.
As a Marketing Specialist Sr. at PNC with over three years of experience, I focus on…
Experience
Officer, Marketing Specialist Sr
Jul 2022 — Present · US
Setup campaigns in social platforms, trafficking creative, developing audiences, managing spend, performance, and measuring effectiveness - Work with each social platform to stay up to date on platform changes and best practices- Understand each platform’s buying objectives and optimization opportunities - Regularly check-in on campaign pacing and performance then provide recommendation on changes as needed to improve media or campaign delivery- Pull platform reporting and interpret results to improve campaign effectiveness to ultimately deliver on business objectives
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