Emma Lancrin
Experience Strategy & Program Lead, Global Business Growth @Salesforce
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WORK HISTORY
Experience Strategy & Program Lead, Global Business Growth @Salesforce
Nice, FR
Agentic experience strategy: translate global research, interviews, and journey mapping into priorities for human + AI workflows• Strategic partnership: work with product, design, and operations leaders to turn insights into experience strategy and roadmap direction• Program leadership: lead the Seller Network Program to embed seller voice into tools, processes, and transformation initiatives• Measurement and adoption: define KPIs to ensure new experiences scale with trust, adoption, and measurable business valueImpact• Informed strategic decisions across global growth initiatives• Influenced roadmap priorities across product and operations teams• Built scalable feedback loops between sellers and innovation teams• Helped identify where agentic systems deliver the highest operational ROI
EDUCATION
GOBELINS Paris
Postgraduate Degree, Experience Strategy
SKEMA Business School
Master's degree, Project Management
Norwegian School of Economics (NHH)
Bachelor’s Degree, Economics
SKILLS
ABOUT EMMA LANCRIN
I work at the intersection of human insight and AI transformation.My core belief: AI doesn\'t replace judgment. It raises the bar for it.At Salesforce, I lead experience strategy for the seller ecosystem, defining which problems intelligent systems should solve, and which ones require distinctly human thinking.
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