Emma Forrest
Global Pr Director @Precisely
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WORK HISTORY
Global Pr Director @Precisely
After a successful launch in EMEA, I was promoted to lead external communications for the Precisely business globally, managing four agency teams across the US, UK, France, and Germany as well as our internal team. Promoted to Director in February 2023.
EDUCATION
CIM | The Chartered Institute of Marketing
Professional Diploma, Marketing (with Digital Strategy)
The University College of Birmingham
Bachelor of Arts (BA), Business Enterprise (Marketing and Financial Strategy)
SKILLS
ABOUT EMMA FORREST
I’m a strategic marketing and communications leader with over a decade of experience, and a background working in both public and private equity backed businesses.Having worked in a variety of complex and highly regulated industries spanning technology, pharmaceutical, finance, and manufacturing, my “special skill” is the ability to simplify complicated messaging, identify the stories that matter, and create content that truly resonates with customers, journalists, employees, and stakeholders alike. I have experience leading both internal teams and external agencies to deliver on programmes that drive brand awareness, business growth, and support corporate initiatives.My background in integrated marketing also provides a core understanding in how to best leverage content and thought leadership across the marketing mix, driving a connected approach to brand awareness and engagement, and unlocking greater value from corporate marketing and communications strategies. I am also an experienced copywriter who is well-versed in producing a wide range of content including blogs, customer stories, press releases, and social media content.Career Highlights: Led several high-performing PR programmes across different regions - setting up new approaches from scratch and quickly scaling for success Secured earned coverage in a wide variety of high profile publications - including Forbes, Raconteur, Wall Street Journal, Bloomberg, and the BBC Developed and led thought leadership programmes connecting company stories and brand voice to high profile topics - including Brexit, GDPR, ESG, and AI Created external awards programmes - resulting in high profile industry award wins and recognition for Diversity & Inclusion initiatives Led integrated approaches to customer advocacy programmes resulting in industry recognition - including coverage in BBC and ITV news segments
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