Emma Zegarski
Assistant Strategist @Horizon Next
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WORK HISTORY
Assistant Strategist @Horizon Next
New York, NY, US
EDUCATION
UVA McIntire School of Commerce
B.S., Commerce with Distinction (Marketing, Information Technology, Global Commerce) | Minor in Latin
ISI Florence
Marketing
ABOUT EMMA ZEGARSKI
I am a marketing and public relations professional with a strong foundation in consumer insights, digital strategy, and brand storytelling. Passionate about connecting audiences with brands, I bring analytical insight and creative vision to developing campaigns and brand narratives that align with strategic goals.With experience supporting luxury, fashion, and lifestyle accounts, I have contributed to campaign design, competitive benchmarking, KPI tracking, and influencer outreach for brands such as Victoria Beckham Beauty and Ladurée. My work has included assisting with high-profile projects, collaborating on multi-channel campaign concepts, and preparing polished materials that strengthen brand positioning.I thrive in fast-paced, collaborative environments where cross-functional teamwork, strategic planning, and attention to detail are essential. Whether contributing to marketing decks, supporting campaign development, or coordinating elements of brand communications, I bring creativity, precision, and professionalism to every project.
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