Emma Ovaska

About Emma Ovaska

Hi everyone! My name is Emma Ovaska, and I’ve always been drawn to all things marketing. As the Marketing Coordinator at ZIZO Technologies, Inc, I blend creativity and strategy to maximize our campaign performance. My role involves everything from planning and executing marketing campaigns to managing our social media presence and analyzing performance data to keep improving our efforts.Before joining ZIZO, I sharpened my marketing skills as a Digital Marketing Intern at Cypress North, focusing on SEO and PPC. I conducted keyword research, optimized ad campaigns, and developed targeted strategies.I graduated from the University at Buffalo with a BS in Business Management with a concentration in marketing, making the Dean’s List and completing my degree a year early. I love continuing to improve my knowledge and learning new skills, which led me to recently earn a certificate in Digital Marketing Strategy from Harvard Business School Online. This has equipped me with the latest tools and techniques to drive customer engagement, optimize marketing performance, and implement innovative strategies.I’m always excited to connect with marketers and professionals who share a passion for making an impact. Let’s connect and make great things happen!

Experience

1. Digital Marketing Specialist

   Agency 15

   May 2025 — Present · Buffalo, NY, US

   Led multi-brand social campaigns across Meta, TikTok, LinkedIn, YouTube, and X- Built data-driven content calendars and campaigns aligned with client goals and brand voice- Partnered with creative, copy, and digital teams to deliver cohesive, data-informed storytelling- Managed publishing and engagement to strengthen consistency, community, and brand trust- Reported on social and digital performance to uncover insights, optimize strategy, and improve ROI.