Emma Casey
GTM & Program Operations | Marketing Automation & Growth Enablement | Hospitality-Rooted, Data-Obsessed, People-First
- Role
- On-call Bar Lead & Service Specialist at Multiple Companies
- Location
- Austin, TX, US
- LinkedIn followers
- 500 followers
About Emma Casey
Strategic operator who thrives at the intersection of marketing, programs, and growth enablement. With a foundation in hospitality and client experience, I bring a human-centered approach to solving complex business challenges—aligning teams, optimizing processes, and driving measurable outcomes.Over the past several years, I’ve led cross-functional go-to-market initiatives, program operations, and automation integrations that strengthened customer engagement and improved efficiency across departments. My sweet spot lies in translating big-picture strategy into actionable execution—ensuring every campaign, process, and partnership delivers tangible impact.Known for being data-obsessed, collaborative, and relentlessly reliable, I build the trust and clarity needed to move initiatives forward. Whether leading an omni-channel marketing rollout or a new product integration, I bring structure, empathy, and a growth mindset to every project. Ask me about: GTM Strategy | Program Operations | Marketing Automation | Demand Generation | Customer Journey & Lifecycle Design | Enablement & Engagement Programs Hospitality Programming | SOP & Staff Development Training | Software/Suite Optimization | Customer Retention & Loyalty
Experience
On-call Bar Lead & Service Specialist
Feb 2026 — Present
Provide reliable, high-performance coverage across different types of events, hospitality & service - Quickly integrate into new teams and maintain high-quality guest experience under pressure- Support both front-of-house execution and behind-the-bar efficiency in fast-paced environments- Build strong relationships across venues, resulting in repeat requests and referrals
Education
University of Minnesota
Bachelor of Arts, Strategic Communication (Public Relations), Spanish, Global Studies: Language, Culture, Power
2008 — 2012
Skills
- Event Planning
- Blogging
- Market Analysis
- Email Marketing
- Direct Sales
- Marketing
- Publications
- Newsletters
- Editing
- Brand Development
- Project Management
- Online Marketing
- Marketing Communications
- Social Media
- Community Outreach
- Social Media Marketing
- Presentations
- Leadership
- Advertising
- Strategic Communications
- Product Development
- Web Design
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