Emma Goyette

Insights Manager at Emerald Research Group

Role
Market Research Insights Manager at Emerald Research Group
Location
Portland, OR, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

Experience

  1. Market Research Insights Manager

    Emerald Research Group

    Nov 2022 — Present · Seattle, WA, US

    Leads custom quantitative and qualitative Microsoft research projects from start to finish.Consults with clients’ engineering, marketing, and product teams to understand and address key business questions among B2C and B2B audiences.Crafts and presents custom deliverables, including proposals, screeners, questionnaires, discussion guides, analysis plans, and reports.Delivers data-driven, actionable insights that advance understandings of audience motivations, test concepts and messaging, guide product development, and drive brand strategy.Facilitates team growth through interviewing, training, and managing new hires.Manages external vendors, including the facilitation of bids and invoices.

Education

  • University of San Francisco

    Bachelor’s Degree, English Language and Literature, General

    2010 — 2014

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Emma Goyette — Market Research Insights Manager at Emerald Research Group in Portland, OR, US | Unifers