Emma Boyle
Innovative Product Designer | 6+ Years in User-Centric Design, Strategy & R&D | Led Cross-Functional Teams | Boosted Profit by 20% | $1B Revenue Milestone | Strategic Solutions Visionary
- Role
- Lead Product Designer at Car Iq Inc
- Location
- San Francisco, CA, US
- LinkedIn followers
- 500 followers
About Emma Boyle
As an Innovative Product Designer with over 6 years of experience, I specialize in user-centric design, product strategy, and R&D. My journey has been marked by a passion for creating products that not only meet but exceed user expectations, driving business growth and innovation.At Wilson Sporting Goods, I led the design and development of high-performance sports gear for the NBA, NFL, AVP, and NCAA, contributing to a 20% profit margin increase and helping the company reach a $1 billion revenue milestone. My role involved managing cross-functional teams, from concept to production, ensuring that our designs aligned with consumer identity and business objectives. One of my proudest achievements was spearheading the design strategy for the NBA product line, which resulted in a 67% increase in basketball EBIT.My expertise extends to 3D Modeling, CAD, UX/UI, and material knowledge, with proficiency in tools like Solidworks, Keyshot, and Creative Cloud. I have a proven track record in prototyping, market research, and consumer insight, which has been instrumental in launching successful products. For instance, I led the development of Wilson’s first International Volleyball, earning two patents for innovations in material technology and flight pattern advancements.Before Wilson, I honed my skills at fuseproject and Ricardo Beverly Hills, where I contributed to projects for high-profile clients like Herman Miller and L’Oréal. My work at fuseproject involved creating ergonomic furniture concepts that enhanced workplace health, while at Ricardo Beverly Hills, I supported the design of innovative luggage and travel accessories.In addition to my professional experience, I have a strong background in mentorship and leadership. I redesigned and relaunched Wilson’s Internship Program, earning the \"Greatest Place to Intern\" awards in 2022 and 2023. I also led the vision and development of a co-learning app for sex and relationship education, which was showcased in two prominent venture showcases.I am passionate about leveraging my skills to drive innovation and create products that make a difference. Let\'s connect and explore how we can collaborate to bring groundbreaking ideas to life.
Experience
Lead Product Designer
Mar 2025 — Present · San Francisco, CA, US
I lead UX and UI design across Car IQ’s vehicle-based payment and fraud detection platform, focusing on transaction transparency, driver behavior analysis, and onboarding workflows. I design from concept to handoff, creating intuitive app and dashboard experiences that streamline complex data into actionable insights for fleet managers. I collaborate closely with product, engineering, and data science to ensure cohesive, user-centered solutions.I also partner with marketing to align brand identity across digital touchpoints, owning the visual design and UX of the corporate website and digital campaigns. I contribute to evolving the company’s design system and visual language, helping define Car IQ’s product identity as it scales.
Education
University of Southern California
Masters of Science, Integrated Design, Business, & Technology
University of Washington
Bachelor’s Degree, Industrial and Product Design
University of Southern California
Master of Science - MS, Integrated Business, Design, & Technology
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