Emlyn Portillo
ACD/CD - Art | Visual Storyteller | Brand Expert | Multipotentialite | Client Whisperer | Ad Junkie | Latina Creative | Crafting Compelling Narratives & Bridging Cultures Through Creativity ✨
- Role
- Associate Creative Director at Bbdo Chicago
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Emlyn Portillo
A bilingual creative elevating brand stories and crafting impactful cultural…
Experience
Associate Creative Director
Aug 2021 — Present · Chicago, IL, US
Played a pivotal role in leading Starbuck\'s businesses to successfully launch new product lines through strategic TV and social media campaigns, resulting in a substantial increase in ROI.•Implemented highly targeted creative strategies across Starbuck\'s TV and social platforms, significantly boosting foot traffic to store locations.•Spearheaded the Pearle Vision business, overseeing creative solutions across social, TV, online, print, and digital channels for quarterly projects in all international markets, including English and Spanish.•Demonstrated efficient management by setting deadlines, providing creative direction for multiple projects, and successfully managing creative teams and resources.•Conceived and executed a comprehensive integrated campaign for Home Instead, utilizing TV, digital, print, and social media executions to significantly enhance brand recognition and drive the recruitment of new members and clients.•Ensured brand consistency across all brands by conceiving creative concepts, visuals, and storyboards that aligned seamlessly with the brand\'s vision, guidelines, and marketing objectives.•Led junior creative teams and resources to maintain brand consistency and ensure high-quality creative outcomes.Clients: Starbucks, Pearle Vision, Home Instead, Claritin
Skills
- Photoshop
- Interactive Advertising
- Advertising
- Microsoft Office
- Indesign
- Art Direction
- Social Media
- Flash
- Creative Strategy
- Mac
- Adobe Creative Suite
- Graphic Design
- Illustrator
- Copywriting
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.