Emily Spolsdoff
Experienced Marketing Strategist
- Role
- Sr Manager, Global Integrated Marketing Manager, Global Integrated Marketing at Crocs, Inc.
- Location
- Denver, CO, US
- LinkedIn followers
- 500 followers
About Emily Spolsdoff
I help you build strategic campaigns that connect with consumers, drive measurable…
Experience
Sr Manager, Global Integrated Marketing Manager, Global Integrated Marketing
Apr 2023 — Present · Broomfield, CO, US
Lead global brand and product marketing efforts on behalf of Crocs• Spearhead upward of 10 initiatives per year, leveraging both GTM (Go-To-Market) and QTM (Quick-To-Market) programs to generate impact• Drive campaign strategy and execution across all major regions - NAM, EMEA, LATAM, and APAC• Manage 360° efforts that span across organic social, influencers, paid media, PR, ecomm, app, retail, WHS, and partnerships• Work closely with C-level executive management to ensure campaigns ladder up to overall business goals• Orchestrated the best performing \"Croctober\" campaign in the history of Crocs, receiving 4 industry awards (Shorty Awards for Best in UGC, Organic Promotion, and Earned Media and Drum Award for Best in Social Media) and 2 nominations (Webby Awards for Best in Social and Fan Engagement)
Education
UCLA
Bachelor's degree (Summa Cum Laude)
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