Emily Mesiano
Campaign Operations Leader | HubSpot Email & Campaign Automation | Growth Marketing Systems | SaaS
- Role
- Campaign Operations Manager at PDQ
- Location
- Asheville, NC, US
- LinkedIn followers
- 500 followers
About Emily Mesiano
Campaign and marketing operations manager with 9+ years of experience spanning email and SMS marketing, automation, and communications. I specialize in building scalable campaign systems, improving email deliverability, and driving measurable gains in retention, engagement, and funnel performance.At PDQ, I manage integrated campaign planning, process design, and email infrastructure to support both PLG and sales-assisted funnels. I turn campaign strategies into clear, executable plans that move quickly and deliver results.Previously at Trupanion, I helped boost year-over-year retention to 98.72% and reduced cancelation rates to an all-time low through targeted lifecycle initiatives. My background also includes nonprofit communications and policy-driven work, where I led national media and digital campaigns.I enjoy helping marketing teams work smarter, communicate better, and scale faster. I’ve worked across campaign execution, automation, testing, and analytics — bringing together data, automation tools, and cross-functional input to improve how campaigns are built and measured.
Experience
Campaign Operations Manager
Apr 2025 — Present
Partner cross-functionally with Demand Gen, Product Marketing, Customer Marketing, Content, Design, and RevOps to keep campaigns moving efficiently and aligned with business priorities- Lead campaign intake and planning, ensuring clear goals, timelines, and alignment across teams- Translate campaign concepts into structured briefs that support execution across PLG and sales-assisted funnels- Identify and eliminate operational bottlenecks; lead efforts to streamline, automate, and simplify campaign execution- Manage and improve email infrastructure, including domain health, deliverability, and sending practices- Oversee a Marketing Automation Specialist, supporting both day-to-day execution and long-term process improvements- Build and maintain internal playbooks, QA processes, and templates to drive consistency and scale.
Education
University of North Florida
Bachelor of Science - BS, Communication and Media Studies
2013 — 2017
Skills
- Microsoft Office
- Public Relations
- Adobe Photoshop
- Indesign
- Microsoft Powerpoint
- Data Analysis
- Graphic Design
- Management
- Social Media Communications
- Photography
- Media Engagement
- Communication
- Time Management
- Strategic Planning
- Interpersonal Communication
- Group Work
- Public Speaking
- Leadership
- Social Media Marketing
- Microsoft Excel
- Artistic Abilities
- Liaison
- Creative Problem Solving
- News Writing
- Research
- Brand Management
- Community Engagement
- Community Service
- Microsoft Word
- Digital Marketing
- Customer Service
- Advertising
- Social Media
- Computer Literacy
- Event Planning
- Market Research
- Marketing
- Interpersonal Skills
- At Multitasking
- Strategic Public Relations Planning
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