Emily Mesiano

Campaign Operations Leader | HubSpot Email & Campaign Automation | Growth Marketing Systems | SaaS

Role
Campaign Operations Manager at PDQ
Location
Asheville, NC, US
LinkedIn followers
500 followers

About Emily Mesiano

Campaign and marketing operations manager with 9+ years of experience spanning email and SMS marketing, automation, and communications. I specialize in building scalable campaign systems, improving email deliverability, and driving measurable gains in retention, engagement, and funnel performance.At PDQ, I manage integrated campaign planning, process design, and email infrastructure to support both PLG and sales-assisted funnels. I turn campaign strategies into clear, executable plans that move quickly and deliver results.Previously at Trupanion, I helped boost year-over-year retention to 98.72% and reduced cancelation rates to an all-time low through targeted lifecycle initiatives. My background also includes nonprofit communications and policy-driven work, where I led national media and digital campaigns.I enjoy helping marketing teams work smarter, communicate better, and scale faster. I’ve worked across campaign execution, automation, testing, and analytics — bringing together data, automation tools, and cross-functional input to improve how campaigns are built and measured.

Experience

  1. Campaign Operations Manager

    PDQ

    Apr 2025 — Present

    Partner cross-functionally with Demand Gen, Product Marketing, Customer Marketing, Content, Design, and RevOps to keep campaigns moving efficiently and aligned with business priorities- Lead campaign intake and planning, ensuring clear goals, timelines, and alignment across teams- Translate campaign concepts into structured briefs that support execution across PLG and sales-assisted funnels- Identify and eliminate operational bottlenecks; lead efforts to streamline, automate, and simplify campaign execution- Manage and improve email infrastructure, including domain health, deliverability, and sending practices- Oversee a Marketing Automation Specialist, supporting both day-to-day execution and long-term process improvements- Build and maintain internal playbooks, QA processes, and templates to drive consistency and scale.

Education

  • University of North Florida

    Bachelor of Science - BS, Communication and Media Studies

    2013 — 2017

Skills

  • Microsoft Office
  • Public Relations
  • Adobe Photoshop
  • Indesign
  • Microsoft Powerpoint
  • Data Analysis
  • Graphic Design
  • Management
  • Social Media Communications
  • Photography
  • Media Engagement
  • Communication
  • Time Management
  • Strategic Planning
  • Interpersonal Communication
  • Group Work
  • Public Speaking
  • Leadership
  • Social Media Marketing
  • Microsoft Excel
  • Artistic Abilities
  • Liaison
  • Creative Problem Solving
  • News Writing
  • Research
  • Brand Management
  • Community Engagement
  • Community Service
  • Microsoft Word
  • Digital Marketing
  • Customer Service
  • Advertising
  • Social Media
  • Computer Literacy
  • Event Planning
  • Market Research
  • Marketing
  • Interpersonal Skills
  • At Multitasking
  • Strategic Public Relations Planning

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Emily Mesiano — Campaign Operations Manager at PDQ in Asheville, NC, US | Unifers