Emily Heintz
Founder @Sèchey
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WORK HISTORY
Founder @Sèchey
Charleston, SC, US
Sèchey is disrupting the alcohol industry and redefining how we connect, socialize, and celebrate amidst the rising popularity of non-alcoholic adult beverage alternatives and the \"intermittent sobriety\" trend. We speak alcohol flexibility over sobriety, embracing a global shift towards choiceful consumption and curating the best selection of alcohol free and functional brands in the category.
EDUCATION
FIDM
Professional Designation - Merchandise Marketing
The University of Georgia
ABJ, Public Relations
SKILLS
ABOUT EMILY HEINTZ
Currently offline until May 1, 2026 — building what’s next. Emily Heintz is the founder of Sèchey, a category-leading retail and lifestyle brand redefining what it means to “have a drink.” With 25 years in global luxury, brand building, and consumer experience — and her own journey toward mindful drinking — Emily launched Sèchey to meet the growing demand for premium non-alcoholic, functional, and hemp-derived alternatives. From side-hustling in Los Angeles to building one of the most trusted names in the alcohol-flexible movement, Emily blends grit, creativity, and long-term vision. She is a leading voice at the intersection of wellness, policy, and conscious consumption — writing and speaking about the future of social drinking, the rise of THC beverages, and the realities of building as a female founder. Emily’s work and perspective have been featured in The New York Times, Forbes, Food & Wine, The Wall Street Journal, and other major outlets, as she continues to champion choice, responsibility, and innovation in the adult beverage landscape.
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