Emily Ward

About Emily Ward

I’m a Senior Account Manager at Topdrawer Merch based in Los Angeles, where I oversee high-profile artist accounts that generate eight-figure revenues. My role centers around developing brand strategy, managing creative campaigns, and driving growth across e-commerce, touring, and retail. I’m passionate about connecting artists and audiences through meaningful merchandise and brand experiences that feel both authentic and elevated.Before joining Topdrawer, I worked as a Brand Manager at Universal Music Group’s Bravado division, where I managed multiple artist programs and led cross-functional creative campaigns from concept through execution. Earlier in my career, I helped grow 28row as an Ecommerce Manager and Creative Consultant—leading design teams, building marketing campaigns, and strengthening online engagement through data-driven creative strategies.I graduated from FIDM with a Bachelor’s in Creative Industry Studies (Fashion Merchandising & Marketing). I’ve always loved the intersection of music, fashion, and storytelling—and I thrive in roles where I can bring creative vision and strategy together to help artists and brands grow.

Experience

1. Brand Manager- Bravado

   Universal Music Group

   Aug 2024 — Present · Los Angeles, CA, US

Education

• FIDM

  Associate of Arts - AA, Merchandising and Buying Operations

• FIDM

  Bachelor of Arts - BA, Specialized Sales, Merchandising and Marketing Operations