Emily Peoples
Media Supervisor, Digital Lead
- Role
- Digital Media Supervisor at Chernoff Newman
- Location
- Charleston, SC, US
- LinkedIn followers
- 500 followers
About Emily Peoples
Digital advertising specialist experienced in developing integrated marketing campaign…
Experience
Digital Media Supervisor
Dec 2023 — Present · Charleston, SC, US
Spearhead the adoption of data analytics tools to enhance campaign performance trackingand increase campaign management efficiencies including: data warehouse creation,Campaign Manager 360 and IAS implementation, Looker Studio Dashboard reports, and more- Develop RFP evaluation template to streamline vendor responses and determine best fitfor campaign success- Lead team of six marketing professionals in executing cross-channel campaigns withcombined budget of >$15 million dollars annually, ensuring and maximizing effectiveness- Regularly analyze industry trends and emerging technologies to remain informed about thelatest marketing innovations and best practices, enhancing team knowledge and skills
Education
Middle Tennessee State University (MTSU)
Bachelor of Science (B.S.)
2011 — 2015
Skills
- Marketing
- Event Management
- Account Management
- Marketing Strategy
- Event Planning
- Customer Service
- Social Media
- Automotive
- Leadership
- Public Speaking
- Social Networking
- Microsoft Word
- Advertising
- Microsoft Office
- Sales
- Time Management
- Social Media Marketing
- Powerpoint
- Microsoft Excel
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