Emily Merucci
Senior Research and Implementation Associate @ Human8 | Business and Psychology
- Role
- Senior Research and Implementation Associate at Human8
- Location
- Grand Rapids, MI, US
- LinkedIn followers
- 500 followers
About Emily Merucci
Graduating from Albion College with a degree in Business and Psychology, I have cultivated a robust foundation in research methodologies and strategic analysis. Currently serving as a Senior Research and Implementation Associate at Human8, I specialize in managing healthcare tracking studies, executing qualitative and quantitative research, and humanizing consumer insights through storytelling. My competencies include project management, survey development, and advanced data analysis using statistical tools, enabling impactful strategy development. At Human8, I collaborate with cross-functional teams to deliver actionable insights by organizing research logistics, analyzing key themes, and partnering with recruiters to ensure meaningful participant engagement. Passionate about leveraging storytelling and data to guide decision-making, I aim to foster data-driven strategies that align with organizational goals. My dedication to adaptability, growth, and teamwork empowers me to contribute diverse perspectives to a dynamic and collaborative environment.
Experience
Senior Research and Implementation Associate
Jun 2024 — Present · Royal Oak, MI, US
Project Management: Manage at least two healthcare tracking studies simultaneously from start to finish across various methodologies to identify emerging trends and market shifts to guide strategy development. Qualitative Research Projects: Execute successful qualitative research projects, including over 90 focus groups and 20 in-depth interviews annually; assist with interview logistics, complete compliance reporting, document key themes to humanize consumer insights and partner with recruiters to recruit over 500 qualified participants.Quantitative Research Projects: Assist with developing surveys from scratch using advanced statistical techniques and logic; analyze survey data using statistical software like SPSS to derive meaningful results.Strategic and Story-Driven Report Writing: Translate research results into creative, strategic reports, delivering meaningful and actionable insights that inspire clients to make informed decisions.Client Relationship Management: Build and maintain relationships with clients, providing regular updates and consistently showing up as a trusted partner.Research Communities: Interact with hundreds of consumers in weekly research community activities, fostering meaningful discussions and gathering valuable insights.Engaging Presentations: Transform insights into compelling stories, delivering impactful presentations to engage and inform up to 50 clients and stakeholders.Proposal Writing: Assist with proposal creation through collaborative brainstorming, performing secondary research and gathering costs. Mentorship: Meet regularly to train and support two junior associates on community work and brand tracking studies
Education
Albion College
Bachelor's degree, Business and Psychology
2018 — 2022
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