Emily Downes
Sustainable Tourism Consultant @IPD - Import Promotion Desk
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WORK HISTORY
Sustainable Tourism Consultant @IPD - Import Promotion Desk
Coaching, capacity building & European market access for Import Promotion Desk’s partner companies (DMCs) with a focus on matchmaking with European buyers at ITB & WTM- Supporting with Tunisia FAM 2026, preparing DMC partners for success, developing itinerary, promoting to European travel trade.
EDUCATION
ICRT Global
Professional Certificate in Responsible Tourism
University of Cambridge
Bachelor of Arts (BA); MA Cantab, Modern and Medieval Languages: Spanish & French
SKILLS
ABOUT EMILY DOWNES
Very well-travelled tourism professional, passionate & knowledgeable about sustainable tourism.Travelife\'s main coach & auditor in the UK, with experience working on B Corp certification.Recently completed ICRT\'s professional certificate in Responsible Tourism.I have expertise in UK and European market trends, buyer expectations, requirements, and the regulatory framework. I bring strong skills in communication, building international business partnerships, and efficient organisation, with a proven track record in taking ownership, leading a team, and project management. My experience spans product, partnerships, and sustainability at a high-growth travel tech start-up, where I was responsible for all new DMC partnerships and co-led on sustainability. During that time, I developed strategic commercial acumen and the ability to make data-driven decisions to drive performance. Most recently, I’ve been working directly with DMCs to support market readiness and access, product development, and trade partnerships.Particularly interested in:Sustainable tourism development in emerging/offbeat destinationsEconomic leakage & empowering local communities - fair trade in tourism - redressing power imbalance in supply chain within context of demand-driven buyer’s market - decolonisationBehavioural economics: how to nudge customers & supply chain to make sustainability the default & bridge the say-do gap
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