Emily Crabtree
- Role
- Marketing Specialist at Billhighway
- Location
- Oak Park, MI, US
- LinkedIn followers
- 500 followers
About Emily Crabtree
I am an Event Management and Marketing professional looking for a career in the event and…
Experience
Marketing Specialist
Feb 2018 — Present
Create collateral messaging and content writing for lead/opportunity nurturing programs for both the marketing and sales funnels • Develop integrated marketing strategies and demand generation campaigns to increase user perception, loyalty and usage of the brand • Work closely with Creative Lead to develop and execute email campaigns, webcasts, blogs, social posts, press releases and other content • Coordinate with internal teams and external vendors to guide key projects and brand initiatives, helping to ensure marketing programs exceed expectations • Execute multi-faceted tradeshow and conference programs • Proficient in CRM systems and other marketing automation tools such as Salesforce, Pardot, and Asana
Education
Central Michigan University
Bachelor's degree, Commercial Recreation and Event Management
2013 — 2017
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