Emilie Wallace
Basketball Official @International Association Of Approved Basketball Officials Inc
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WORK HISTORY
Basketball Official @International Association Of Approved Basketball Officials Inc
EDUCATION
Western New England University
Bachelor of Science Business Administration, Sport Management
Trailhead by Salesforce
Adventurer
Regis College
Master’s of Science, Organizational & Professional Communication
SKILLS
ABOUT EMILIE WALLACE
Results-driven marketing and operations professional with experience delivering strategic impact across digital marketing, communications, and systems implementation. I specialize in turning chaos into clarity—leading seamless transitions between platforms (including UMass’s migration from iModules to Salesforce Marketing Cloud and Amherst College’s shift from Emma to Slate), creating workflows from the ground up, and developing robust training and documentation that stick.Whether managing campaigns or optimizing back-end systems, I bring a data-informed, people-centered approach to every challenge. I don’t just support brand consistency—I enforce it, with the same precision I bring to the soccer pitch or basketball court as a certified official with 9 years of experience.From CRM strategy to marketing automation, I’ve built organized systems that scale, upheld brand standards across channels, and kept teams aligned with the latest trends, technologies, and digital communication laws. Whether managing a cross-functional rollout or cleaning up a cluttered workflow, I bring structure, style, and strategy to every engagement.I hold a Master’s in Communication and a Bachelor’s in Sport Management with a minor in Entrepreneurship and SAP certification—demonstrating both the skills and the education to thrive in my next role. Open to opportunities in Digital Marketing Management, Project Management, Marketing Automation, Business Operations, or Implementation.
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