Emilie Fayet
CMO & Revops @Maps System
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WORK HISTORY
CMO & Revops @Maps System
LU
EDUCATION
ESCEN Ecole Supérieure de Commerce et d'Economie Numérique
Master's degree
IUT de Montpellier-Sète
DUT
IDRAC Business School
Bachelor's degree
ABOUT EMILIE FAYET
Results-driven Marketing Director focused on growth and performance, with over 8 years’ experience — including 1 year abroad — in developing and executing high-impact B2B marketing strategies across the Tech, Data, eCommerce and SaaS industries. I help organisations accelerate their marketing and business performance by aligning Marketing, Sales and Customer Success under a unified RevOps approach — data-driven, customer-centric and performance-oriented. My expertise spans the full growth cycle: Growth Marketing, Acquisition, Lead & Demand Generation, Retention, Product Marketing, CRM and Brand Awareness. Both strategic and analytical, I turn insights into actionable strategies and drive execution with agility and precision. I’m passionate about building and empowering teams, fostering collaboration, accountability and a shared focus on results. I’m also deeply committed to building strong, meaningful brands — from defining the brand platform and value proposition to crafting clear, impactful messaging and customer engagement strategies. Core skills: Marketing Strategy, Growth, RevOps, Branding, Product Marketing, Digital, Content, CRM, Partner, SaaS, Team Leadership.
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