Emile Leplattenier
Content Strategist | Managing Editor | 17,000,000 page views in 5 years
- Role
- Contributing Editor at HousingWire
- Location
- Brooklyn, NY, US
- LinkedIn followers
- 500 followers
About Emile Leplattenier
I am an insatiably curious and driven content strategist, storyteller, and managing editor with nearly a decade of experience. In 2018, I co-founded TheClose.com–an industry-leading site that drove more than 15 million page views (77% organic) from launch to acquisition in December 2022. With fewer than 500 pieces of content, we dominated YMYL SERPs and built a highly-engaged audience that drove 30% YOY revenue growth for 5 years. With measurable experience in nearly every facet of online content, I can help you grow and scale your media business from idea to acquisition. I will lead branding and editorial vision, editorial and SEO strategy, content creation and editing, competitor analysis, hiring talent, audience growth, brand evangelism, strategic UX design, and building contributor programs to 10x EEAT without expensive expert staff writers. The Close KPIs from launch to June 2023: Total page views: 17,110,819 Articles authored by Emile: 8,707,284Average time on page: 7:52Best time on page: 10:08 Highest affiliate CTR: 63.47% Domain Authority (MOZ): 51Email subscribers: 126,518My insights have been featured in: The New York Times, US News & World Report, Apartment Therapy, Yahoo.com, Fox News, Realtor Magazine,+ dozens more.
Experience
Contributing Editor
May 2024 — Present
Education
New York University
BS, Communication and Media Studies
2000 — 2004
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