Emealia Hollis

Organizational Improvement + Design Thinking | Change Agent | Strategy, Experience & Process Optimization

Role
Associate Design Strategist, Responsible Business Acceleration at Target
Location
Atlanta, GA, US
LinkedIn followers
500 followers

About Emealia Hollis

I’m a multidisciplinary design strategist with a strong foundation in human-centered problem solving, organizational communication, and cross-functional collaboration. My career has centered around helping teams work better—whether by simplifying complex systems, developing scalable toolkits, redesigning workflows, or facilitating alignment across diverse partners.I specialize in translating ambiguity into clarity. Through research, insight synthesis, process mapping, and strategic storytelling, I help organizations identify opportunities, improve ways of working, and move toward future-state solutions with confidence.My experience spans sustainability enablement, enterprise communication systems, brand transformation, and operational improvement across corporate, consulting, and entrepreneurial environments. I’m passionate about supporting organizational growth, elevating employee and stakeholder experience, and designing tools and processes that make work more intuitive and effective.Driven by empathy, systems thinking, and a collaborative mindset, I thrive at the intersection of design, strategy, and organizational change.Portfolio: e•••••••@gmail.com

Experience

  1. Associate Design Strategist, Responsible Business Acceleration

    Target

    Mar 2023 — Present

    Design strategist and sustainability advocate driving integration of circular design principles and business strategy for Target’s Owned Brands. Partnering across product, brand, and sourcing teams to embed responsible design practices, optimize collaboration systems, and elevate communication strategies that advance enterprise sustainability goals.• Developed scalable communication systems and toolkits that translated complex sustainability and operational policies into clear, actionable guidance—improving onboarding effectiveness, knowledge accessibility, and organization-wide adoption by 30%.• Strengthen enterprise sustainability integration by supporting cross-functional alignment across multiple Owned Brands, ensuring product development processes reflect Target Forward goals and circular design principles.• Facilitate and support cross-functional workshops that refine goal-setting, improve category alignment, and standardize responsible design practices—reducing ambiguity and enhancing collaboration between design, merchandising, sourcing, and corporate responsibility partners.• Create strategic storytelling assets, insight decks, and competitive intelligence reports that equip senior leaders with clarity for decision-making and help shape long-term product and organizational strategy.• Conduct organizational and market research—including competitive benchmarking, material research, and sustainability trend analysis—to surface opportunities that inform future-state development and capability building.• Enhance internal processes by translating research, insights, and frameworks into repeatable, user-friendly tools that improve team efficiency and promote consistent ways of working.

Education

  • Offsite

    Certificate - Cohort 02, Industrial and Product Design

  • Florida State University

    Bachelor of Science, Accounting & Studio Art with emphasis on Graphic Design

    2007 — 2011

  • Florida State College at Jacksonville

    Associate of Arts (Honors), Accounting

    2006 — 2007

  • Kennesaw State University

    Web Design Certificate

    2013 — 2014

  • Offsite

    Certificate - Cohort 01, Industrial and Product Design

Skills

  • Illustration
  • Packaging Design
  • Art Direction
  • Layout
  • Problem Resolution
  • Servant Leadership
  • Photoshop
  • Invision App
  • Training
  • Logo Design
  • Wireframing
  • Graphic Design
  • Project Management
  • Adobe Creative Cloud
  • Adobe Acrobat
  • Microsoft Excel
  • Branding
  • Brochures
  • Flash
  • Creative Direction
  • Business Process Improvement
  • Conceptual Design
  • Typography
  • Indesign
  • Mac
  • Web Design (Html & Css)
  • Marketing
  • Graphics
  • Packaging
  • Leadership
  • Advertising
  • Web Design
  • Image Manipulation
  • Microsoft Office
  • Adobe Creative Suite
  • Dreamweaver
  • Illustrator

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Emealia Hollis — Associate Design Strategist, Responsible Business Acceleration at Target in Atlanta, GA, US | Unifers