Emalee Bush

Experience

1. Corporate Regional Ecommerce Manager

   Shaner Hotels

   Sep 2024 — Present

   Leads e-commerce strategy for 19 Marriott, Hilton, and Comfort (Choice) hotels, driving direct bookings and digital growth-Manages brand.com, OTAs, Google Business, Marriott Discovery pages, and local event calendars-Executes digital ad campaigns across Meta, display, meta search, and sponsored placements-Supports organic social media content, PR initiatives, influencer collaborations, and event marketing-Coordinates Constant Contact email campaigns and guest-focused messaging-Oversees online review management and reputation monitoring across platforms-Plans and manages hotel photoshoots, creates shot lists, and ensures cohesive brand storytelling-Designs creative assets for digital and print, including flyers, rack cards, signage, and social media graphics-Ensures brand consistency by managing and upholding brand standards across all properties-Tracks performance metrics and delivers monthly reports with strategic insights-Collaborates with sales and revenue teams to align marketing efforts with business goals-Oversees e-commerce onboarding, setup, and content launch for new hotel openings and rebrands

Education

• University of West Florida

  Master's degree

  2018 — 2020

• University of West Florida

  Bachelor’s Degree

  2012 — 2016