Elyse B.

Strategic Event Lead, Central Europe Marketing @Hewlett Packard Enterprise

Munich, DE
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Jan 2000 — Present

Strategic Event Lead, Central Europe Marketing @Hewlett Packard Enterprise

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Munich, DE

Strategic planning and management of global Tier 1 and Tier 2 events for Hewlett Packard Enterprise. WW and EMEA events support customers, partners, stockholders and employees. Key events include HPE Discover, HPE CIO Summit, Mobile World Congress and EMEA SW Customer Forums, HP\'s Davis Cup Sponsorship. Previous roles at HP/Compaq include managing the HP EMEA Events Team, HP Marcom Strategy and Performance Manager, HP EMEA Direct Marketing Manager, HP Marketing Program Manager, Sales Tools.

EDUCATION

1985 — 1986

Université Paris 8

French

1984 — 1987

Queens College

BA, French Lit

SKILLS

Business-to-Business (B2b)Event ManagementLead GenerationMarketingProject ManagementStrategyExperiential EventsIntegrated Marketing Communications PlanningTrade Show StrategyIntegrated MarketingCross-Functional Team LeadershipMarketing StrategyB2bDirect MarketingEvent Marketing StrategyMarketing Communications PlanningProduct MarketingManagementLeadershipStrategic PartnershipsMarketing Communications Senior Marketing Leader with Extensive IT Industry Experience

ABOUT ELYSE B.

Senior international marketing leader from New York City with deep knowledge of the technology sector. A focused and dynamic professional who excels in producing global programs that deliver on corporate and business goals from increasing brand awareness to growing revenue and market share. Experience in complex, large-scale events and smaller executive-level intimate events. Multi-lingual and experienced in activations across EMEA, the US and APJ. Pragmatic and influential communicator with a proven ability to successfully work in fast paced non-traditional environments. Experience in complex, large-scale events and smaller executive-level intimate events. Specializations- Event programs - Communications and digital - Global program management - Building high performance project teams - Agency and large budget management

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Elyse B. — Strategic Event Lead, Central Europe Marketing at Hewlett Packard Enterprise in Munich, DE | Unifers