Elysabethe Borzilleri

About Elysabethe Borzilleri

I’m a passionate Field Marketing Manager at Gainsight, where I combine over a decade of event management experience with a love for creative, data-driven marketing. Since relocating from Pennsylvania to Austin in 2018, I’ve focused my career on building events that resonate—creating authentic experiences that drive engagement and real business results.At Gainsight, I’m part of a collaborative Field Marketing team that delivers 60+ events a year—regional roadshows, executive dinners, virtual roundtables, and more. Our programs currently drive 20% of Gainsight’s FY25 marketing pipeline ($7M sourced) through thoughtful, well-executed event strategies.A highlight: working on the All Stars Tour, an 8-city roadshow hosted at iconic venues like the Dallas Cowboys Stadium and Fenway Park. The series generated 150+ AQLs and continues to contribute to pipeline nearly a year later—proof that smart, creative experiences make an impact.I thrive in cross-functional environments and work closely with Sales and GTM teams to design multi-product, persona-based event strategies. I also enjoy exploring how AI and self-service tools can streamline logistics and free up creative energy—helping us build events that feel human, not automated.Outside of Gainsight, I serve as Event Director for the American Marketing Association (Austin Chapter) and love contributing to our local marketing community. When I’m not running events, you’ll find me exploring Austin’s culture (with my dog, Cowboy, by my side).If you’re passionate about marketing, events, or the future of experiential strategy—let’s connect!

Experience

1. Field Event Marketing Manager

   Gainsight

   Jun 2022 — Present

   Collaborate with Field Marketing team to drive 20% of FY25 marketing pipeline ($7M sourced) through a strategic mix of events, delivering consistent pipeline growth.• Plan and execute 60+ annual events, including regional roadshows, executive dinners, virtual roundtables, and multi-product experiences.• Support major programs such as the All Stars Tour—an 8-city series hosted at iconic venues (Dallas Cowboys Stadium, Fenway Park), generating 150+ AQLs and ongoing pipeline impact.• Partner cross-functionally with Sales and GTM teams to develop persona-targeted campaigns that align with pipeline goals and product priorities.• Apply AI and self-service tools to automate workflows and enhance creative strategy execution.• Help deliver joyful, human-centered experiences that foster authentic connections and brand affinity.

Education

• Full Sail University

  Bachelor's degree, Entertainment Business