Elvis Santiago

About Elvis Santiago

As an accomplished professional, I am a great motivator who leads with high energy…

Experience

1. District Sales Manager

   Hibbett

   Oct 2024 — Present · Atlanta, GA, US

   As a District Sales Manager at Hibbett, I oversee the operations of 13 multi-unit locations within the Atlanta cluster market, managing a team of 170 associates. My role is to ensure operational efficiency while upholding Hibbett’s high standards for customer service, merchandising, and overall store performance.Key Responsibilities:•Manage 13 multi-unit locations in the Atlanta cluster market, ensuring operational alignment with company standards.•Lead, develop, and motivate a team of 170 associates, providing training, coaching, and support for career growth.•Recruit, train, and develop future management talent to build a strong, growth-oriented team.•Monitor and improve in-store merchandising, product presentation, and sales initiatives to drive revenue growth.•Regularly update the Regional Vice President on sales performance, personnel, and store operations.•Conduct store visits to address challenges, maintain communication, and ensure alignment with company goals.•Host weekly conference calls with store management to review standards, expectations, and key dates for visual initiatives.•Hold weekly one-on-one feedback sessions with management to discuss performance, challenges, and goal setting.•Respond to customer complaints and ensure exceptional customer service.•Safeguard company assets through internal control procedures and risk mitigation.•Stay informed on industry trends and competitor activities to keep Hibbett competitive.•Attend quarterly DSM meetings to stay updated on corporate initiatives and communicate them effectively at the store level.•Ensure consistent execution of company policies, goals, and procedures across all stores in the district.