Elsa Flores

Director, Area Public Affairs @Kaiser Permanente

Napa, CA, US
MOBILE NUMBERS
+12•••••••27

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WORK HISTORY

Jul 2021 — Present

Director, Area Public Affairs @Kaiser Permanente

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As a member of the Area leadership team, analyzes, develops and implements external affairs strategy which include community grant making, government relations, community relations and communications efforts to support Kaiser Permanente\'s brand and reputation. Oversee internal communications including intranet and employee messaging. Responsible for implementation of region-wide public affairs programs within territory of Solano and Napa Valley County. Serve as local area Public Information Officer and lead in crisis communications.Specific Duties include oversight of:*Align annual grant making and sponsorship program with community health needs: access to care, economic security, behavioral/mental health, Housing*Brand and reputation: media and social media management* Intranet content development* Government and stakeholder management, including Chambers and non profit partners* Issues/Crisis management: Labor disruptions, media and social media, member communications* Communication strategy and media relations * Oversee event executive for internal leadership activations* Executive placement on local boards* Membership growth and retention strategy * 4 direct reports and 3 dotted line reportsKey functions: internal and external communications, media relations, branding and reputation management, member and marketing communications, government relations (local, regional, state), Community benefit/public health, Community Relations, Corporate giving, Corporate social responsibility, stakeholder management, event activations, budget management, public speaking.

EDUCATION

N/A

Loyola Marymount University

Bachelor of Arts - BA, Double Major: International Business and Marketing

SKILLS

Strategic PartnershipsStrategyPublic RelationsBusiness StrategyPolicy AnalysisCommunity OutreachBudgetingNonprofit OrganizationsDatabase AdministrationSales OperationsCustomer ServiceData AnalysisContract ManagementCorporate Social ResponsibilityPublic SpeakingStrategic PlanningProgram ManagementManagementAdvertisingMarketingFundraisingMarketing StrategyEvent PlanningLeadershipBusiness Process ImprovementEvent ManagementBusiness DevelopmentOperations ManagementSales

ABOUT ELSA FLORES

Senior Director–level Communications Leader with extensive experience overseeing…

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