Elliott Peterson

About Elliott Peterson

I am an accomplished IT executive with extensive experience in leading digital transformation and business change in several diverse industries, from landing rovers on Mars while working at NASA, to head phones at Beats by Dre, to changing the consumer experience in retail at Westfield. Having earned a BS in Computer Information Systems and an MBA, I understand both the technical and business requirements needed to succeed in transforming a business. I have a proven history of promptly changing the culture of IT and implementing an aggressive culture of timelines, organization, and budget consciousness while improving employee morale. As a colleague, I strive to learn as much as possible from my fellow executives. As a leader, I pride myself on building strong personal relationships, which allows me to keep my staff positive and motivated in their own careers while enhancing productivity.

Experience

1. Global CIO & CDO (Report to CEO)

   Harte Hanks

   Oct 2021 — Present · Irvine, CA, US

   Lead the digital transformation for Harte Hank’s global technology operations to support business growth both organically and by mergers and acquisitions resulting in a 20% increase in revenue through new products and a 30% reduction in technology costs- Migrated from a US based FTE model to an elastic global model leveraging offshore FTE’s, agencies, and partnerships - Migrated Customer Care CX business from legacy on-prem Avaya telephony ecosystem to Amazon’s modern GenerativeAI Connect ecosystem resulting in a higher margin and growing technology solutions delivery and managed services business - Migrated Fulfillment and Logistics business from home grown legacy on-prem VM Based Applications to Microsoft’s GenerativeAI D365 ecosystem resulting in lower operating costs, increased margins, product elasticity, and higher revenue- Executing consolidation of entire global application ecosystem consisting of ERP, CRM, BI, HR, IT, and homegrown legacy applications to new Hybrid Cloud Infrastructure and retirement of legacy DC’s resulting in lower IT costs and higher productivity- Implemented a Modern Data platform (MDP) on Microsoft Fabric with GenerativeAI capabilities to improve internal operations and modernize our customer data platforms resulting in increased margins and several new products resulting in new revenue- Created a culture of business partnership and alignment to business objectives through visibility creating a modern IT PMO- Implemented an aggressive culture of timelines, organization, and budget consciousness while successfully improving employee morale and improving the general quality of life for all employees which resulted in a 30% reduction in the annual IT budget- Restructured the global IT Operations team to be more efficient and productive resulting in a 50% reduction in the FTE budget - Implemented on-premises versus cloud strategy for critical and non-critical business applications using AWS, Azure, and GCP

Education

• Keller Graduate School

  Master of Business Administration (MBA), Business Administration, Management and Operations

• DeVry Institute of Technology

  Bachelor of Science (B.S.), Computer Information Systems