Ellie Toder

About Ellie Toder

As the Senior Global Project Manager at KARLA OTTO, my focus is on driving innovative campaigns that resonate across various media landscapes. Our team\'s dedication to crafting compelling narratives has enabled us to connect with audiences meaningfully.I’m a creative operations and brand leader with 9+ years of experience across branding, experiential, and communications agencies. I’ve led global activations, managed high-stakes partnerships for clients like SKIMS, UGG, goop, Revolve, Ralph Lauren, Dior UBS, David Yurman and helped launch everything from retail pop-ups to digital campaigns.I specialize in orchestrating complex, cross-functional projects—aligning internal teams, external agencies, and brand stakeholders to deliver work that’s both strategic and flawlessly executed. Whether scaling production systems at a startup or safeguarding brand integrity at an enterprise level, I bring structure to creativity and soul to scale.Previously, my experience lent itself to building out innovative and strategic project management systems and processes at leading design agencies. I have experience working across all verticals and scopes with clients such as Le Labo, Uber, Graza, Magic Spoon, Jacobsen Co, Huckberry, and Foursquare.

Experience

1. Senior Project Manager, Global

   KARLA OTTO

   May 2024 — Present · New York, NY, US

   Shape integrated, insight-led creative strategies for global brands including UGG, REVOLVE, SKIMS, Dior, UBS, Belmond, CB2, and Cadillac Formula 1- Translate brand strategy, audience insights, and business objectives into clear creative briefs,messaging frameworks, branding, and activation plans- Partner closely with creative, PR, social, design, and production teams to ensure strategy remains alignedthrough execution- Present strategic rationale, recommendations, and performance learnings to senior clients and internal stakeholders

Education

• Penn State University

  Bachelor of Arts (B.A.)

  2011 — 2015

Skills

• Social Media
• Blogging
• Social Media Marketing
• Facebook
• Advertising
• Social Networking
• Event Planning
• Powerpoint
• Public Relations
• Microsoft Word
• Microsoft Office
• Microsoft Excel
• Public Speaking
• Creative Writing
• Event Management
• Customer Service
• Teamwork