Ellen Rydzewski
SVP, Talent: Celebrity, Live Events & Creator Partnerships | Next-Gen Audiences, Sports, Music, Brand Activations, Experiential, Casting, Influencer Marketing, Social
- Role
- Senior Vice President Talent, Events & Celebrity Brand Partnerships at Paramount
- Location
- Los Angeles, CA, US
- LinkedIn followers
- 500 followers
About Ellen Rydzewski
A pop-culture fanatic and innovative leader at intersection of events, talent, content…
Experience
Senior Vice President Talent, Events & Celebrity Brand Partnerships
Sep 2021 — Present · Los Angeles, CA, US
Lead cross-functional team driving celebrity talent strategy across live events, brand partnerships, booking and casting, integrated marketing, social, brand creative etc. Some highlights include:Live Events- Celebrity Talent Producer for the 2024 Super Bowl Live kids and family programming including Nickelodeon broadcast, CBS, Paramount+, Marketing, Promos and publicity to securing the spot of “most watched telecast in history” with 123.4 million viewers across platforms- Executive Producer of global brand event The Kids Choice Awards overseeing talent including live show, red carpet, marketing activations, international, social, brand sponsorships etc. The show airs in 178 countries globally with a yearly revenue of 20MM+.Partnerships- Executed revenue driving celebrity partnerships for various brands including Nerf, Kraft, Baby Shark, Karisma Hotels, Lunchables and American Dream for some of today’s biggest stars including Cardi B, Chrissy Teigen, Terry Crews, Ciara, Kristen Bell, Chance the Rapper, etcTalent Relations & Casting- Oversaw celebrity casting and day to day talent relations for projects across Paramount Global kids & family including Netflix’s biggest hits; XO Kitty season 1 & 2, School Spirits and iCarly along with projects Tiny Chef season 1 & 2, Baby Shark and Teenage Mutant Ninja Turtles
Education
Emerson College
Bachelor of Fine Arts - BFA
1996 — 2000
Harvard Business School Executive Education
Business of Entertainment, Media & Sports Certificate
2021 — 2021
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