Ellen Li
Behavioral Strategist @Advantage Unified Commerce
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WORK HISTORY
Behavioral Strategist @Advantage Unified Commerce
New York, NY, US
The Jr. Behavioral Strategy Intern is actively learning about consumers and shoppers, their behaviors, and trends and how it could affect the work being done for our clients. The intern will need to leverage analytical and problem-solving skills and share the key learnings and information the larger agency team needs for specific projects or programs.
EDUCATION
New York University
Bachelor of Arts - BA, Communication and Media Studies
Columbia University
Master of Science - MS, Applied Analytics
ABOUT ELLEN LI
Our team at Columbia University is harnessing the power of Applied Analytics to transform data into actionable marketing insights. As an MS student slated to graduate in 2025, my journey from Beijing to the dynamic landscape of New York has been fueled by a passion for strategic marketing and analytics. Previously, working as a Digital Publicity Coordinator, we developed and executed multiple successful campaigns. This experience honed my skills in content creation, media relations, and driving brand engagement—skills I\'m eager to apply in a future marketing analytics role. My goal is to leverage analytical acumen to craft data-driven strategies that resonate on a global stage.
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