Ellen Didier
President & Founder | Red Sage Communications | Scaling Brands, Places & Communities | Top Alabama Agency Leader
- Role
- Founder and President at Red Sage Communications, Inc
- Location
- Huntsville, AL, US
- LinkedIn followers
- 500 followers
About Ellen Didier
Founder and president of Red Sage Communications, North Alabama’s largest advertising…
Experience
Founder and President
Mar 2006 — Present · Decatur, AL, US
Founded and scaled agency into North Alabama’s largest advertising agency with a 23-member team.Nearly tripled organizational scale 20••••24, while maintaining profitability and operational resilience.Implemented systems to track KPIs and benchmark performance against industry standards, creating data reporting frameworks that guide executive decision-making.Expanded services from branding and web to a full-service integrated agency, with a 2024 rebrand positioning Red Sage as a leader in destination and place marketing.Committed to building strong, trusting client relationships, consistently achieving 85%+ in quarterly client satisfaction Net Promoter Score surveys.Maintained high employee satisfaction and retention through rapid growth and the transition to a hybrid/remote model, leveraging quarterly engagement surveys, developing purposeful ongoing teambuilding strategies, and expanding team cohesion across multiple states.
Education
Carnegie Mellon University
Architecture
1986 — 1989
Athens State University
BBA
2003 — 2008
Skills
- Illustrator
- Newsletters
- Leadership
- Business Management
- Business Development
- Business Strategy
- Social Networking
- Website Development
- Digital Marketing
- Market Planning
- Brand Development
- Corporate Branding
- Public Relations
- Indesign
- Direct Marketing
- Small Business
- Organizational Leadership
- Business Planning
- Creative Direction
- Logo Design
- Strategic Partnerships
- Social Media Marketing
- Brochures
- Marketing Communications
- Lead Generation
- Web Design
- Strategy
- Graphic Design
- Copywriting
- Strategic Communications
- Organizational Development
- Sales
- Trade Shows
- SEO
- Integrated Marketing
- Strategic Planning
- Online Marketing
- Adobe Creative Suite
- Leadership Development
- Marketing
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