Elizabeth Rhee
Crm and Guest Analytics Manager @OUTRIGGER Hospitality Group
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WORK HISTORY
Crm and Guest Analytics Manager @OUTRIGGER Hospitality Group
Honolulu, HI, US
Oversees marketing activations within the Customer Relationship Management platform. Works with stakeholders and cross-functional teams to develop and execute strategies in segmentation, data management, loyalty, and personalization to drive growth, engagement and brand advocacy across Outrigger\'s customer base. Leads CRM segmentation strategy and serves as the platform manager for guest and loyalty bases and business relationships.
EDUCATION
University of California, Davis
Bachelor of Arts (B.A.), Communication, General
SKILLS
ABOUT ELIZABETH RHEE
Results-driven digital marketing professional with extensive experience solving complex challenges through strategic, data-informed action plans. Adept at leading end-to-end project oversight and delivery, driving communication strategies, and developing omnichannel marketing campaigns aligned with organizational goals. Proven ability to build meaningful customer and partner relationships while collaborating cross-functionally to drive awareness, adoption, and long-term engagement. Skilled in stakeholder management, effective communication, and leveraging marketing technology platforms to execute campaigns and generate actionable reporting insights. Brings a deep understanding of consumer behavior, audience segmentation, and analysis to optimize performance and business outcomes.
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