Elizabeth Crawford
Account Executive @Liaisons Meetings & Events, A Bcd Company
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WORK HISTORY
Account Executive @Liaisons Meetings & Events, A Bcd Company
Knoxville, TN, US
Provides white-glove customer service through creative development and fulfillment of program content.• Provides continuous service to customers from program inception through completion, attending pre-convention meetings and maintaining a visible presence throughout program operations.• Promotes destination and company capabilities via sales trips and formal presentations to incentive and corporate clients and hotels.• Developing and nurturing consistent relationships with key hotels/hoteliers.• Staying up-to-date and on the pulse of events, new venues, and new experiences in local destination.• Actively prospecting and developing new business opportunities. • Booking and releasing tentative holds for venues, vendors, and activities for generated proposals.• Developing sales strategies and meeting/exceeding minimum margin expectations and quotas through program development in accordance with company financial goals.• Working with the team through the production of proposals and maintaining control over the program details, pricing, and deadlines throughout the event lifecycle. • Conducting site inspections with clients by setting up appointments and creating a timeline and site book.• Proactively reaching out to ensure client satisfaction/retention while continuously searching and closing new business.• Participating in turnover meetings with onsite Travel Directors. • Sending all final program surveys to completed events and following up on any potential future business needs and referrals with a focus on building long-term relationships with all accounts.
EDUCATION
The University of Alabama
Bachelor's Degree, Human Environmental Science; Conventions and Tradeshow Management
SKILLS
ABOUT ELIZABETH CRAWFORD
Director of Event Management with over 20 years of experience leading cross-functional teams in end-to-end management and successful execution of complex global events supporting business goals and objectives.
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