Elizabeth Lyon

About Elizabeth Lyon

As Marketing Director at NTH Consultants, Ltd, I lead strategic initiatives to strengthen the firm’s brand presence, elevate external visibility, and support business development across Michigan.With more than a decade of experience in the AEC industry, I’m passionate about connecting people, ideas, and opportunities that advance infrastructure, environmental, and community development. My work focuses on aligning marketing and business strategy to highlight NTH’s technical expertise in geotechnical, civil, environmental, and facilities engineering.I’m energized by collaboration, mentorship, and helping technical teams translate their expertise into clear, compelling stories that drive growth and impact.

Experience

1. Marketing Director

   NTH Consultants, Ltd.

   Oct 2025 — Present

   Serve on NTH’s leadership team, providing strategic direction for marketing and brand initiatives.Lead proposal development and external marketing efforts to increase visibility and strengthen brand recognition.Collaborate with market leads to support revenue growth and client relationships.Oversee the marketing team, guiding content creation, digital presence, and company communications.Develop and manage marketing plans, budgets, and performance goals aligned with NTH’s strategic objectives.

Education

• University of Detroit Mercy

  Bachelor of Arts - BA, Communication and Media Studies

Skills

• Advertising
• Powerbuilder
• Writing Newsletters
• Event Planning
• Social Media Marketing
• Powerpoint
• Microsoft Excel
• Press Releases
• Microsoft Office
• Blogging
• Photoshop
• Editing Newsletters
• Interviews
• Public Relations
• Marketing
• Press Kits
• Public Speaking
• Event Management
• Email Marketing
• Excel
• Customer Service
• Interviewing
• Social Media
• Interpersonal Communication Abilities
• Interpersonal Communication
• Marketing Communications
• Newsletters