Elizabeth Kraus
Director of Content @Veracity Insurance Solutions, LLC
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WORK HISTORY
Director of Content @Veracity Insurance Solutions, LLC
US
I get to lead content for Veracity Insurance and its mighty squad of copywriters, editors, and SEOs to turn messy insurance jargon into easy-to-digest content that helps small businesses across 6+ websites. We work and nerd out together to build topic clusters, benchmark competitors, and brainstorm strategies - all to ship content that meets the audience wherever they are with great solutions.Best job in the world? Obviously. I turn audience pain points into brand wins, so entrepreneurs get covered fast and our sites win smarter. It’s work, but it feels like a superpower. TL;DR: Dream job, but with dashboards.InsuranceCanopy.comPetCareIns.comFullFrameInsurance.comInsureBodywork.comFLIProgram.comActInsurance.comVeracityInsurance.com
EDUCATION
Cornerstone University
Business Administration: Marketing
Spring Arbor University
Management of HR
SKILLS
ABOUT ELIZABETH KRAUS
With the advent of modern day content marketing. the internet finally caught up to my skill set!Marketing strategist and agency proprietor using inbound marketing tactics (SEO, content marketing, email marketing, social content distribution and curation, etc.) to systematically grow online presence, meet audiences where they are, and ship them the best solution. Services, Strategy Development, Consulting and Workshops: Content Marketing, Blogging, Social Media, SEO, Branding, Marketing Plans, Long Range Plans, Business Photography, Business Video, Interactive Video, etc.Rocking: SEO (search engine optimization), Public Relations, Copy Writing, Event Planning, Collateral Design, Content Curation, Content Distribution, Branding, Traditional Marketing, Digital Marketing, Social Media, Sales Collateral, Direct Mail Campaigns, Buyer Profiles, Target Market Analysis, Strategic PlanningAuthor of 365 Days of Marketing and Clients Rule: 2016 Marketing Calendar for Salon Owners, Booth Renters, Salon Suites and Independent Beauty ProsElizabeth Kraus - a.k.a. Jayne Elizabeth Robinson
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