Elizabeth Holub
Director of Marketing @San Diego Symphony
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WORK HISTORY
Director of Marketing @San Diego Symphony
San Diego, CA, US
Strategize and execute all earned revenue marketing streams for concerts at The Rady Shell at Jacobs Park and Jacobs Music Center, for classical, rock, jazz, and film events. Marketing mix of radio, TV, digital, paid social, display, print, affinity outreach, and email.Utilizing CRM data to expand reach, deepen engagement, and aquire ticket sales.
EDUCATION
Arizona State University
Bachelor of Arts, Music
National Arts Strategies Senior Management Institute
Certificate, Business Administration and Management, General
University of Arizona
BA, Music, Art History
League of American Orchestras
Cerificate - Essentials of Orchestra Management
Fordham Gabelli School of Business
Master of Business Administration - MBA, Marketing, Management
SKILLS
ABOUT ELIZABETH HOLUB
Honored as a Direct Marketing News 40 Under 40. Marketing professional with over 20 years of experience in data-based creative problem-solving, e-commerce, front-end UI design, and project management. Managed successful teams through new initiatives and operational processes. Excellent at maximizing ROI by integrating data and departments. Experienced graphic designer and copy editor well-versed in the marketing mix: social media, print, and digital marketing. Managed the creation or redesign of websites for e-commerce, presenting organizations, and performance organizations. Brand management of new organizations as well as the maintenance and uplift of existing brands.
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