Elizabeth Hiza
Chief Marketing Officer @Barnum Financial Group
Signup · Get unlimited contacts
WORK HISTORY
Chief Marketing Officer @Barnum Financial Group
US
I oversee marketing for 5 brands and ~300 financial professionals serving over 280k households with $27B AUM. My team drives branding and client journeys through lead generation, social media, digital ads, email marketing, video production, content creation, web design, sponsorships, and public relations. During my time in this role, I have had a great impact in numerous ways. I improved the performance of the team by assigning specialists in each function, communicating clear expectations, and centralizing our service model to focus the scope. I utilize technology for greater efficiency without sacrificing quality. Our digital marketing strategies continue to exceed goals such as website traffic and conversion rates. I’ve been recognized by Investment News as Women to Watch in 2022 and by Barnum as Associate of the year in 2020.
EDUCATION
Bryant University
Bachlor of Science, Business Administration
University of New Haven
MBA, Marketing
ABOUT ELIZABETH HIZA
I’m a senior executive with 20+ years of experience in financial services, insurance, and marketing leadership. I currently serve as Chief Marketing Officer for a national financial services firm serving over households, where I lead branding, communications, and business development strategies to drive measurable growth.I spearhead a national financial wellness initiative that empowers employers, employees, and financial advisors with tools and resources to achieve their goals. Throughout my career, I’ve built high-performing teams, led enterprise-wide initiatives, and collaborated with C-suite leaders and boards to strengthen organizational performance and culture.I am passionate about leadership, innovation, and creating environments where people and organizations can thrive. In 2022, I was recognized as a \"Woman to Watch\" by Investment News, a testament to my dedication and achievements.Outside of work, I serve on the Board of Directors for the CT Jump$tart Coalition and am a volunteer Guardian ad Litem. I am a very proud working mom to three beautiful children and a wife to one lucky guy. I enjoy skiing, yoga, reading, and traveling, and consider myself an amateur wine enthusiast.
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.