Liz Fontana
Principal, Acquisition Marketing
- Role
- Manager, Marketing & Cx at Capital One
- Location
- Chicago, IL, US
- LinkedIn followers
- 500 followers
About Liz Fontana
A data driven marketer fueled by consumer empathy. Focused on using qualitative and quantitative insights to develop unique product positioning, drive marketing optimizations, and master the consumer experience.My Specialties- Product Marketing- Creative Strategy- Project Management- Cross Functional Team Leadership- Copywriting
Experience
Manager, Marketing & Cx
Sep 2025 — Present
Supports the Discover Money Market Account customer experience and migration strategy for Discover and Capital One
Education
Ridgeview High School
International Baccalaureate Certificate
2007 — 2011
Northwestern University
Master of Science (M.S.), Integrated Marketing Communication
2015
Florida State University
Bachelor of Science (B.S.), Marketing and Media/Communication Studies
2011 — 2015
Skills
- Customer Service
- Consumer Insight
- Social Media Marketing
- Newsletters
- Event Planning
- Blogging
- Digital Analytics
- Marketing Strategy
- Press Releases
- Digital Marketing
- Brand Strategy
- Marketing
- Web Analytics
- Integrated Marketing
- Social Networking
- SEO
- Google Analytics
- Digital Strategy
- Social Media
- Public Relations
- Html
- Strategic Planning
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