Elizabeth Y.
Strategic Partnerships & Brand Storytelling | Relationship Builder | WISE Board Member, Sponsorship Director
- Role
- Director, Strategic Partnerships at Desert Financial Credit Union
- Location
- Phoenix, AZ, US
- LinkedIn followers
- 500 followers
About Elizabeth Y.
With over 15 years of experience in the sports and events industry, I have a deep passion for building trusted relationships, crafting compelling brand stories, and driving connectivity through impactful events and experiences. My career has been defined by leading high-impact initiatives that connect brands with fans, managing complex contracts and partnerships, and fostering collaboration across teams to deliver measurable results. I have a proven track record in sponsorship strategy, partner and agency management, budget oversight, conflict resolution, and mentoring teams to success. Beyond my professional work, I serve on the Board of Directors for Women in Sports and Events (WISE), where I lead as Sponsorship Chair, focused on cultivating new business and strengthening industry connections.
Experience
Director, Strategic Partnerships
Dec 2025 — Present · Phoenix, AZ, US
Leads the strategy, business planning, implementation and ongoing management of strategic corporate partnerships with key community stakeholders such as university, sports teams and entertainment.
Education
Western Illinois University
Master of Science - MS
Western Illinois University
Bachelor of Business
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