Liz Wallace
Marketing Director | A Cleaner World
- Role
- Marketing Director at A Cleaner World
- Location
- Greensboro, NC, US
- LinkedIn followers
- 500 followers
About Liz Wallace
Results-driven marketer with over 7 years of broad experience in brand management…
Experience
Marketing Director
May 2024 — Present · High Point, NC, US
Develop and execute comprehensive digital strategies for ACW Management Corp. brands, including SEO and PPC. • Maintain and enhance website performance and content creation for all brand websites. • Conceptualize, design, and produce creative advertisements and public-facing communications. • Monitor and manage online reputation, feedback, and reviews to uphold the brand image. • Manage auto-triggered Point-of-Sale retention marketing program to enhance customer loyalty. • Manage auto-triggered email campaigns to drive engagement and conversions. • Act as a liaison for community service programs and represent ACW in news interviews related to those initiatives. • Maintain the company\'s social media accounts and create engaging content. • Create weekly and monthly blog content to assist with SEO. • Communicate marketing efforts to the leadership and company team members.
Education
Appalachian State University
Bachelor of Science - BS, Psychology, Concentration in Human Services
2009 — 2013
Appalachian State University
The Honors College | Honors in Vienna, Music, Art, Architechture & History of Vienna
Skills
- Constant Contact
- Creative Writing
- Marketing Strategy
- Social Networking
- Press Releases
- Microsoft Excel
- Retail
- Public Speaking
- Adobe Illustrator
- Inbound Marketing
- Leadership
- Microsoft Suite
- Microsoft Publisher
- Customer Service
- Event Planning
- Digital Marketing
- Project Planning
- Advertising
- Social Media
- Psychology
- Computer Proficiency
- Marketing
- Research
- Microsoft Office
- Sales
- Time Management
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