Elizabeth Shelton
Director of Marketing & Communications at PharmaPoint
- Role
- Director of Marketing & Communications at Pharmapoint
- Location
- Birmingham, AL, US
- LinkedIn followers
- 500 followers
About Elizabeth Shelton
A customer relations focused leader with proven experience in product messaging, branding, marketing and sales enablement to diverse healthcare IT audiences, Elizabeth serves as Director of Marketing and Communications for PharmaPoint. Her professional experience includes leadership roles within the corporate healthcare/information technology, non-profit and publishing industries, in which she has managed the strategic development, coordination and execution of integrated marketing communication campaigns to serve both internal and external audiences through public relations, advertising, content and social media marketing and event planning. Elizabeth has also worked closely with sales and business development teams to ensure continuity of corporate branding. She believes in performing tasks with excellence, empowering others through storytelling, the necessity of work/life balance and the privilege of mentoring others. Elizabeth\'s creativity is sparked and fanned best through the collaborative efforts of a diversely talented team whose focus is on a shared goal.
Experience
Director of Marketing & Communications
Jul 2013 — Present · Birmingham, AL, US
Education
The University of Alabama
Master of Arts
2000 — 2001
University of Alabama
Bachelor of Arts
1996 — 2000
The University of Alabama
Bachelor of Arts - BA
1996 — 2000
The University of Alabama
Master of Arts - MA
2000 — 2001
Skills
- Social Networking
- Blogging
- Corporate Communications
- Strategic Communications
- Marketing Communications
- Public Relations
- Crisis Communications
- Communications Planning
- Reputation Management
- Social Media Marketing
- Publicity
- Copywriting
- Social Media
- Media Relations
- Speech Writing
- Journalism
- Press Releases
- Internal Communications
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