Elizabeth Rock
Co-Founder of TrailblazHers Run Co. | SR. Marketing Manager at PUMA
- Role
- Co-founder at Trailblazhers Run Co
- Location
- Boston, MA, US
- LinkedIn followers
- 500 followers
About Elizabeth Rock
I am a passionate and experienced leader in run culture and community building, with a strong focus on creating inclusive, diverse spaces that inspire women to connect and thrive. As the co-founder of multiple successful running clubs and events, I have cultivated communities where empowerment, self-care, and growth are at the core.With expertise in organizing events that bring people together, I am dedicated to fostering environments where everyone feels welcome and motivated. My work spans creating memorable running experiences and building authentic connections that go beyond the sport. I thrive in fast-paced, dynamic teams, always eager to learn, innovate, and bring creative solutions to life.I am driven by a desire to make a meaningful impact, both within the running community and in every project I take on.
Experience
Co-founder
Mar 2020 — Present · Boston, MA, US
Created a first-of-its-kind Black women-led wellness collective in Boston that uplifts & connects women of all backgrounds (especially women of color) in fitness, wellness, & mutual aid opportunities.• Ownership of marketing & community outreach for the continued growth of TrailblazHers.• Fundraising for other nonprofits centered around supporting women of color and cumulatively raised over since TrailblazHers\' inception for non–profit organizations.• Networking & fostering relationships with potential collaborators to build strong connections & curate events that serve the Boston running community.• Champion logistics for event preparation, including location scouting, program design, & task deadlines for our monthly & annual events.• Develop social media content & flyers for events & maintenance and manage sign-up tools for attendance management, check-in, & future marketing opportunities.• Negotiate sponsor contracts, site agreements, & other logistics for elevated monthly events.
Education
Johann Wolfgang Goethe-Universität Frankfurt am Main
General Studies
2012 — 2012
University of Massachusetts Boston
Bachelor of Science (B.S.)
2009 — 2013
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