Elizabeth Hamid

Director, Client Partnerships: Enterprise Sales Strategy, GTM Planning, Brand Marketing, and C-suite/Industry Partnerships.

Role
Director, Client Partnerships at Warner Bros. Discovery
Location
Culver City, CA, US
LinkedIn followers
500 followers
General Business & ManagementView LinkedIn profile

About Elizabeth Hamid

I am an accomplished and solutions-driven executive leader with expertise in enterprise…

Experience

  1. Director, Client Partnerships

    Warner Bros. Discovery

    Nov 2023 — Present

    I was promoted to lead a sales manager and an inclusive content manager in cultivating relationships with national C-suite clients to align various products and services with unique challenges and business demands. In this role, I provide business planning, client/industry updates, and monetization opportunities across all traditional and non-traditional platforms to executive leadership to strengthen strategic planning and drive ongoing growth. Some accomplishments include: Leveraging a consultative selling style to build trust and loyalty among existing clients by highlighting the features and benefits of all content, audience insights, and consumer products, including retail, streaming, linear, digital, social, theatrical, and IRL experiences. Building/standing up new functionality and performance lanes for a newly developed team, including defining job descriptions, implementing structure, creating standard operating procedures (SOPS), and developing top talent. Being recognized as an industry expert in entertainment to provide valuable insights to internal global business units and external clients to advance growth strategies and overall media/marketing needs. Optimizing GTM and monetization strategies for top Fortune 500 accounts by collaborating cross-functionally with global business units. Acting as Theatrical Liaison Lead for the entire sales organization to strengthen the relationship and optimize offerings and monetization opportunities. Driving significant growth and ongoing development by creating and managing synergies across all divisions within the company and creating a 360-degree corporate view to optimize strategic planning and forecasting. Creating a strategic business plan to effectively handle a diverse client base with individual needs, including content creative clients/agencies, CMOs, and brand leaders, expanding scope from media liaison to brand marketer.

Education

  • William S Hart High School

    High School Diploma

  • University of Southern California

    Bachelor of Arts - BA

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